Strong hold hair sprays and gels have come a long way since the times of crunchy and spikey hair. Hair gels today are great for giving your hair a long-lasting hold without the stiffness or the crunch. Use a strong hold hair gel to create different hairstyles and lock them in place. The Matrix Style Link Matte Definer Beach Clay is a strong hold hair gel that works on all hair types and gives the hair texture and definition without any extra build up. Evenly distribute a small amount of the hair clay on damp or dry hair and style as desired. The strong hold hair gel tames your mane and gives your hair a natural looking matte finish that rinses out easily.